Vacant Home Staging

Whenever one considers selling their home in Portland, a big question that often comes up is whether or not they should stage it. There are numerous pros and cons to staging a vacant home and each situation is based on the individual person. In this brief overview, we will go over what it means to stage your home as well as what are the benefits and if it is right for you.

What is Vacant Home Staging?

As the name implies, Vacant Home Staging is the process of “staging” (ie. dressing) a vacant home. Rather than keeping it empty, a Stager will introduce various household items that one would normally find in a lived-in residence in order to give the feeling of accessibility and general openness to potential buyers. This can include various pieces of furniture such as beds, couches, kitchen and bathroom appliances, as well as even backyard materials. Essentially you are given the impression that the house is currently being lived in as a way to either more effectively entice a prospective buyer, or give them some ideas on what to add to the home after purchasing.

While initially only done by a rare few home sellers, home staging has become a much more popular option due to the struggling housing market over recent years.

What are the Benefits?

The benefits of staging a home are quite long compared to the downsides overall. Firstly, by staging a home you are giving the prospective purchaser an easier time envisioning themselves in the home. As opposed to homes left vacant, staged homes are much more approachable and give the sense that someone actually did live there.

Similarly, a staged home also subconsciously allows a buyer to consider what should go where. As an example, consider a living room. For a staged home, the buyer sees a beautiful sofa, rug, and media display expertly set in the room. As a result, he is much more likely to envision where to put his television as well as his couch or rug. He has been given direction on where things should be rather than trying to force an idea at that time.

Conversely, that same man, if forced to imagine (unprompted) what the house would look like while staring at an entirely empty room would more often feel overwhelmed with the mental exercise of deciding what goes where potentially resulting in him simply giving up and passing on the house altogether.

It’s because of this that vacant houses tend to stay on the market considerably longer than even poorly furnished homes.

Why Should You Do It?

The reasons for staging a home are fairly self-apparent, namely in the sense that it is an investment in making the sale on the home. While in yesteryear it may have been fairly easy to sell a vacant home at a good price, times have changed and selling has become that much harder. Prices are going up for homes while people are becoming much more discerning with their choices. By staging your home, you are able to dramatically improve your chances of convincing someone to purchase your home simply by presenting your house in the most positive light.

Why Shouldn’t You Do It?

While there are a lot of pros towards staging your home, that isn’t to say that there aren’t some negatives as well, some potentially making it a harder sell for sellers.


The largest issue that comes with staging a home in Portland, OR is the additional cost that comes with it. While you aren’t purchasing the items outright, in many cases you are renting them. This means that, depending on how much money you are willing to spend or how long your house stays vacant, this can become a fairly expensive investment.

The good news is that, in many cases, this can be mitigated to a degree. If you factor the staging costs into your overall asking price, you may actually be able to pass the costs along to the buyer. And even if you are asked to come down somewhat on the price, because of the higher initial asking price, you are much more likely to end up recouping at least a portion of your staging budget.

Similarly, if you are able to have your home sold relatively quickly (as per the point of staging the home in the first place) you can actually end up not hitting your total budget, saving much more than you initially planned for.


The second factor to consider when thinking of staging your home is the amount of time set to stage it. While not nearly as big a factor as the costs, it should be known that staging is not a one-day endeavor. Depending on the size of the house and the materials considered when staging, it can take days to weeks from the time you’ve made the decision to the time the house is fully staged and on the market. This time may be too much for many.

Again, this can be somewhat mitigated by choosing a more simplistic and utilitarian option for items to stage with. As said earlier, even a poorly furnished home is quicker to sell than an empty one. This means that even if you use the cheapest equipment available, your house is more likely to be sold faster than one with nothing in it.

Closing Thoughts

When it comes to asking the question of whether or not you should stage your home, it largely depends on your situation. If you are unable to spend the money to have it staged or on a time crunch on having the house sold, it may potentially not be worth the investment.

That said if you are someone that is willing to look at staging as an investment for the accelerated selling of your home in Portland, OR, consider that it may just be the right move for you.